As the Covid-19 virus unfolded, governments all over the world declared the immediate shut down of stores and factories, which in fact caused the stoppage of our very own production line.
Therefore, this long period of business cancelation and subsequent postponements of scheduled events and ceremonies caused an unprecedented sales rupture of the 2020 collection which led to the search for an alternative that suits best all the companies in our commercial relationships.
After deep consideration, we chose the way which in our view seems the most sensible and fair course of action, and that is to extend the 2020 collection into the 2021 season, it will be presented as our 2020/2021 collection.
Our objective is to protect our product value which is already in stores and also in our warehouse, which in our view will maintain a more positive sales flow for us and for our partners.
We sincerely hope that these decisions will help us all to overcome these troubled times.